Organic Traffic
Organic traffic refers to the visitors that come to a website through unpaid search results, rather than through paid advertising. This traffic is generated by search engine optimization (SEO) efforts, which aim to improve a website's visibility and ranking in search engine results pages (SERPs). Organic traffic is considered to be of higher quality than paid traffic, as it is more likely to result in conversions and return visits. It is also a more sustainable source of traffic, as it is not dependent on advertising budgets or campaigns. In order to increase organic traffic, website owners and marketers must focus on creating high-quality, relevant content that is optimized for search engines, as well as building a strong backlink profile and improving website speed and user experience.
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