Keyword Density


Keyword density is a metric used in search engine optimization (SEO) to determine the frequency of a keyword or phrase used in a web page in relation to the total number of words on the page. It is calculated by dividing the number of times a keyword appears on a page by the total number of words on the page, and multiplying the result by 100. Keyword density is important because search engines use it as a factor in determining the relevance of a web page to a particular search query. However, it is important to note that overusing keywords can result in a penalty from search engines, so it is important to maintain a natural and balanced use of keywords throughout a web page.


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